Basket Boost

Client:
British Corner Shop

Brief:
To design a logo concept for a campaign with boosted rewards points, then create the email designs and various assets to signpost on site and account.

Outcome:
I came up with the name during our brainstorm and then created initial logo concepts. The outcome had a rocket booster space theme to show the offer in a fun and playful way. I created a range of video GIFs for the campaign, which was great fun to work on, as I’ve only created GIFs based on frames before.